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SEM Analyst

Reference Number: 1650
Location: San Francisco

Our client provides services for large corporations that are custom tailored to their needs. The heart of this business is based on SEO & SEM, performance and branding platforms and offers a full line of digital marketing services. This company is performance driven and seeks to offer innovative solutions to its clients by forming a true partnership. Our client is a global force with offices in London, Madrid, Milan, New York, Paris, San Francisco, Shanghai and Vienna with the international employee culture to accompany that presence.

Our client is looking for a Search Engine Marketing Analyst to work closely with their Fashion and Beauty clients.

Responsibilities will include but are not limited to:

  • Design, build and implement paid search campaigns for our clients.
  • Oversee and manage campaigns for multiple clients ensuring achievement of program goals and objectives
  • Conduct campaign keyword research
  • Develop new ad copy and utilize best practices to accomplish testing and adjustment
  • Utilize Google Adwords, Youtube and Bing/ Yahoo to upload new campaigns, products and promotions
  • Manage assigned campaigns and troubleshoot any campaign concerns.
  • Optimize accounts and increase traffic through improvement of KPI’s
  • Report regularly on performance to your account team as well as clients
  • Based on performance observation and analysis, develop and execute campaign tactics
  • Maintain project calendar to effectively communicate launches and campaign milestones
  • Make recommendations for using search tactics in support of client objectives
  • Ensure that projects are delivered on time and on budget with only the highest quality.
  • Stay abreast of the latest technology, best practices, industry trends and competitor performance in the paid search space

The Ideal Candidate will possess the following qualifications:

  • Minimum of 1 year of paid search marketing experience, preferably in an agency environment.
  • Experience with Google Adwords and Bing Adcenter, Youtube
  • Experience with Google Analytics, Core Metrics, Omniture and other analytics platforms.
  • Experience with keyword research and estimating campaign size and budget.
  • Advanced skills with MS Office, including Excel (data bases, pivot tables, tables, graphs, reports..), PowerPoint & Word.
  • Experience creating detailed reports for paid campaigns.
  • Excellent written and verbal communication skills.
  • Ability to manage multiple projects at one time.
  • Strong attention to detail, time management, and problem solving skills.
  • Knowledge of online marketing metrics.
  • Patience and professionalism in dealing with highly demanding clients.
  • Willingness to learn, positive attitude, team player
  • Experience with media billing a plus.

Our deep-rooted client base consists mostly of several high-profile European brands in beauty, fashion, travel, luxury, media and entertainment. Experience and interest in these sectors is highly advantageous, but not required. In addition, key accounts are managed in cooperation with our head office in Paris. Therefore, an awareness of the French culture or language is certainly a plus, but not required.

We are looking for an extremely intelligent, hard-working, optimistic and flexible self-starter that is looking to learn, mature professionally and grow with the company in the long-term. Someone with advanced time management skill who can work independently and with very minimal supervision. We pride ourselves on providing the impeccable customer service, which means extremely quick reaction times to all client requests for help, data, insights, etc.

Take the chance to work with a group of smart, fun and easy-going people in a pleasant work environment!

Please contact jennifer@epicsearchpartners.com to discuss this opportunity!

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