New York, NY

Sr. Paid Social Manager

REFERENCE NUMBER: 1737

Sr. Paid Social Manager

New York, NY

Our client is a Gaming and Entertainment Media Agency located in New York City. They are looking for a Sr. Paid Social Media Manager to join their Social Media Department. The Sr. Paid Social Media Manager will be responsible for leading campaign development, activation, and strategy.  You will work closely with their Director in the development and communication of all strategy while owning tactical execution. In addition, you will be responsible for day-to-day campaign management and project management to ensure timely delivery of all tasks and career development.

POSITION REQUIREMENTS:

· Bachelor’s Degree, preferably in Marketing or Advertising; or equivalent work experience

· 3+ years of experience in online advertising, specifically with paid social

· Proficient in Facebook Power Editor, Twitter Ads Manager, MS Office, particularly Excel, and PowerPoint

· Knowledge and understanding paid social media

· Super attention to detail and the ability to be nimble, working to meet tight deadlines

· Understanding of integrated marketing communications and the digital media landscape

· Demonstrated critical thinking and problem solving skills

· Proven leadership ability

· Demonstrates initiative/”hunger”

Primary Responsibilities

· Organize campaign materials and set up ads within the Social Dashboards

· Take full ownership of client accounts and demonstrate competency for responsibilities such as campaign planning, strategy recommendations, budgeting, managing client relationships, etc.

· Play a large role in strategy and recommendations for new campaigns and client media plans

· Analyze reports, and recommend optimizations for improving campaign performance

· Think strategically for the account/client and offer meaningful insights beyond performance reports

· Communicate and collaborate with internal and cross-functional teams to ensure successful campaign delivery

· Responsible for contributing to development of agency level POVs on industry happenings and individual clients

· Maintain professional rapport with sales representatives/media vendors

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